Kraft Fleck

If you are looking to use brown envelopes for your business requirements it helps to understand the traits, qualities and mood of this colour brown along with the psychological meaning. The messages brown envelopes sends to your customers can have a major impact on your business success.

  • Brown is associated with strength and solidarity, comfor...

If you are looking to use brown envelopes for your business requirements it helps to understand the traits, qualities and mood of this colour brown along with the psychological meaning. The messages brown envelopes sends to your customers can have a major impact on your business success.

  • Brown is associated with strength and solidarity, comfort and earthiness, maturity and reliability.
  • Brown envelopes give people reassurance and comfort.
  • Brown relates to the acquisition of material possessions which implies security and safety, comfort and homeliness.
  • Brown suggests endurance, duty and stability. It relates to the outdoors, the practical and down-to-earth and the family unit, which makes it ideal for trade business and even health and well being services.
  • Many men respond to brown due to its strength, security and practicality.
  • Sometimes brown is regarded as a neutral colour, although the lighter versions of it such as our beige and biscuit envelopes tend to work better as background neutrals than the deeper shades of brown.

Positive Colour Meanings in Business:

  • practical, earthy and down-to-earth
  • comfort, reassurance, strength, security, simplicity
  • reliable, dependable, credible and durable
  • friendly and approachable
  • stability, humility
  • homely, comfortable, warm
  • wholesome, natural and organic
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